This year Pantone chose a neutral yet fresh color which symbolizes rebirth. I have been watching closely the predictions for the trends in 2017 and for the first time most brands and developers agree on one thing, NATURE. I have seen another hue of green as a trend prediction for 2017, and I was not surprised that Pantone chose green as well.
Among other trends are Terracotta and cork, two natural materials as well. Let’s see the upcoming exhibitions and see if this is how the major brands will go.
On Pantone’s website, you can see the palettes they chose to show how Greenery can be used in different ways for different purposes and effects. Personally I would use this specific green with white or light grey to keep the ‘zestiness’ of the color. I would love to use it with blue as well.
PANTONE 17-5641 Emerald, a lively, radiant, lush green, is the Color of the Year for 2013.
The 2012 color of the year, PANTONE 17-1463 Tangerine Tango, a spirited reddish orange, provided the energy boost we needed to recharge and move forward. Emerald, a vivid verdant green, enhances our sense of well-being further by inspiring insight as well as promoting balance and harmony.
Most often associated with brilliant, precious gemstones, the perception of Emerald is sophisticated and luxurious. Since antiquity, this luminous, magnificent hue has been the color of beauty and new life in many cultures and religions. Also the color of growth, renewal and prosperity, no other color conveys regeneration more than green. For centuries, many countries have chosen green to represent healing and unity.
“The most abundant hue in nature, the human eye sees more green than any other color in the spectrum,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “As it has throughout history, multifaceted Emerald continues to sparkle and fascinate. Symbolically, Emerald brings a sense of clarity, renewal and rejuvenation, which is so important in today’s complex world. This powerful and universally-appealing tone translates easily to both fashion and home interiors.”
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