Tribal DDB Amsterdam is a highly ranked digital marketing agency and part of DDB international, worldwide one of the largest advertising offices. i29 interior architects have gained numerous awards and nominations over the years for their distinct work especially in commercial spaces and offices.
The main features in this project are the neutral colors of white and grey and more importantly the use of felt material to encase almost everything. The use of this material aids in sound absorption and in hiding up scars caused by demolition. “ There is probably no other material which can be used on floors, ceiling, walls and to create pieces of furniture and lampshades than felt. It’s also durable, acoustic, fireproof and environment friendly. Which doesn’t mean it was easy to make all of these items in one material!”
From the designers:
The goal was to create an environment where creative interaction is supported and to achieve as much workplaces as possible in the new structure with flexible offices and large open spaces.
i29 searched for solutions to various problems which could be addressed by one grand gesture. At first a material which could be an alternative to the ceiling system, but also to cover and integrate structural parts. Acoustics became a very important item, as the open spaces for stimulating creative interaction and optimal usage of space where required. This led us to the use of fabrics. It is perfect for absorbing sound and therefore it creates privacy in an open space. From felt we made ceiling, walls, furniture and lamps.